You can also use a FAQ for SEO benefits as well. And to showcase how your product differentiates from the others in the market. It’s to build awareness for the brand and promote the product.įor example, you can use a FAQ for an eCommerce website to compare a product with a competitor. There’s a reason why many business and eCommerce websites constantly update and improve their FAQ pages. In addition to saving lots of pre-sales calls and support tickets, FAQ pages can also be a great way to promote your products and brand as well. However, FAQ pages are more than just about providing customer support. Think about how much time and money a business can save from allowing customers to help themselves using a FAQ page. While it could’ve been easily avoided by placing a FAQs section on the website. Most online support teams spend hours of their valuable time every day answering these general questions. And they are always the same common questions like “Do you accept credit cards?” or “Can I upgrade from the Free plan?”. ![]() Many businesses often get asked about the same questions over and over again from potential customers. Where users can figure out answers to product-related questions all by themselves. ![]() Think of a FAQ page as an automated customer support page or a simplified product manual. A FAQ page is one of the few must-have pages on this list. A FAQ page is usually a list of common questions people have asked about a specific product or service.Įvery business and product website comes with a set of default pages like an “About” page, “Contact” page, “Privacy Policy” page, and more. The letters (or word) FAQ stands for Frequently Asked Questions. Build a searchable FAQ page and help your customers help themselves.
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